By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
CoinLucidCoinLucid
  • All News
  • Bitcoin
  • Ethereum
  • Altcoins
  • Blockchain
  • DeFi
  • Mining
  • NFT
  • Learning
Reading: Samsung invests $35 Million in Metaverse
Share
Notification Show More
Latest News
What is Fair Value Gap – Smart Money Concepts
Learning
What are Equal Highs and Equal Lows – Smart Money Concepts
Learning
Ankr Network rising by 50% in the past 24h following its partnership with Microsoft
All News
110M $ALBT Hacked and trading suspended from KuCoin
All News Altcoins
What are Moving Averages (MAs)?
Learning
Aa
Aa
CoinLucidCoinLucid
  • All News
  • Bitcoin
  • Ethereum
  • Altcoins
  • Blockchain
  • DeFi
  • NFT
  • Mining
  • Learning
  • All News
  • Bitcoin
  • Ethereum
  • Altcoins
  • Blockchain
  • DeFi
  • Mining
  • NFT
  • Learning
Have an existing account? Sign In
Follow US
  • Advertise
© 2023 Marketoken All Rights Reserved.
CoinLucid > Blog > All News > Metaverse > Samsung invests $35 Million in Metaverse
All NewsMetaverse

Samsung invests $35 Million in Metaverse

Ed Miles
Last updated: 2022/12/26 at 7:27 AM
By Ed Miles 3 Min Read
Share
SHARE

Samsung is investing heavily in metaverse initiatives for the Latin American audience in a bid to further connect with younger generations. The electronics giant announced that it is investing more than $35 million in this endeavor, which is part of its digital growth marketing strategy. This new initiative will allow Samsung to better reach and engage with younger generations in the Latam region, as well as to further expand its presence in the global market

Anita Caerols, director of marketing and corporate citizenship of Samsung Electronics Chile, recently published an article explaining the motivations behind the company’s push into virtual reality technology. Caerols pointed out that VR is a natural progression for Samsung, as the company strives to provide its customers with the most immersive experience possible. Additionally, she explained that the company is looking to capitalize on the growing interest in the technology, as well as the large potential of virtual reality applications in various industries. With the development of Samsung’s Gear VR headset, the company is well-positioned to become a major player in the virtual reality market.

Samsung is investing heavily in the metaverse, and their marketing vision is well-justified. They are aiming to attract the younger generations, Gen Z and Gen Alpha, who are already used to virtual platforms. A Linkedin study indicates that 400 million users are currently engaging with metaverse platforms every month, with the majority of them being 13 years old or below. Samsung’s decision to focus on these users is a brilliant move to create more brand loyalty and increase their customer base.

If a business needs to speak and connect with young audiences, prospect current and future potential consumers, and engage with new influencers, it is imperative that it be in the metaverse starting now.

Anita Caerols, director of marketing and corporate citizenship of Samsung Electronics Chile

In October, Samsung launched its “House of Sam” experience in Decentraland, offering users the chance to explore and interact with Samsung products in a virtual world. Just a few months prior in July, Samsung also launched another metaverse experience on Roblox called “Space Tycoon,” which enables users to construct a space station out of raw materials and build Samsung products within it. Both of these virtual experiences are a great way for Samsung to engage with its customers and provide an interactive, entertaining way to learn about the company’s products.

You Might Also Like

Ankr Network rising by 50% in the past 24h following its partnership with Microsoft

110M $ALBT Hacked and trading suspended from KuCoin

Crypto Bullish sentiment is at Risk before the FOMC today

$NFTS Seedify January Updates

DOGE Dogecoin Trading Signals + Buy & Sell Alerts

TAGGED: Anita Caerols, metaverse, Samsung
Share this Article
Facebook Twitter Email Print
What do you think?
Love0
Sad0
Happy0
Sleepy0
Angry0
Dead0
Wink0
Previous Article International Chess Federation Comes to Avalanche Blockchain
Next Article Mark Cuban believes bitcoin is a better investment than Gold
Leave a comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Stay Connected

Facebook Like
Twitter Follow
Instagram Follow
Telegram Follow

Top 24h Crypto Gainers

NamePriceChanges 24H

Top 24h Crypto Losers

NamePriceChanges 24H

Latest News

What is Fair Value Gap – Smart Money Concepts
Learning
What are Equal Highs and Equal Lows – Smart Money Concepts
Learning
Ankr Network rising by 50% in the past 24h following its partnership with Microsoft
All News
110M $ALBT Hacked and trading suspended from KuCoin
All News Altcoins
//

We provide News and information to understand better the world of Crypto Tokens

Quick Link

  • Privacy Policy
  • Website Terms of Use

Support

  • OUR SITE MAP
  • Write For Us
  • Crypto Heat Map

Register to Our Newsletter

Get the Crypto updates straight to your inbox!

© 2022 Marketoken. All Rights Reserved.

  • bitcoinBitcoin(BTC)
    $27,209.00-2.39% 24H
    BITCOIN
    24H : -2.39%
    Volume : $18.75B
    Marketcap : $525.25B
  • ethereumEthereum(ETH)
    $1,714.77-2.91% 24H
    ETHEREUM
    24H : -2.91%
    Volume : $9.75B
    Marketcap : $206.24B
  • tetherTether(USDT)
    $1.00-0.16% 24H
    TETHER
    24H : -0.16%
    Volume : $29.53B
    Marketcap : $79.31B
  • binancecoinBNB(BNB)
    $308.54-5.99% 24H
    BNB
    24H : -5.99%
    Volume : $1.03B
    Marketcap : $48.61B
  • usd-coinUSD Coin(USDC)
    $1.000.050% 24H
    USD COIN
    24H : 0.050%
    Volume : $4.55B
    Marketcap : $33.49B
  • rippleXRP(XRP)
    $0.4817.15% 24H
    XRP
    24H : 7.15%
    Volume : $3.28B
    Marketcap : $24.84B
  • cardanoCardano(ADA)
    $0.345-2.91% 24H
    CARDANO
    24H : -2.91%
    Volume : $338.57M
    Marketcap : $12.07B
  • dogecoinDogecoin(DOGE)
    $0.073-1.41% 24H
    DOGECOIN
    24H : -1.41%
    Volume : $557.53M
    Marketcap : $10.15B
  • staked-etherLido Staked Ether(STETH)
    $1,710.21-2.88% 24H
    LIDO STAKED ETHER
    24H : -2.88%
    Volume : $22.42M
    Marketcap : $10.04B
  • matic-networkPolygon(MATIC)
    $1.05-4.77% 24H
    POLYGON
    24H : -4.77%
    Volume : $480.35M
    Marketcap : $9.51B
Join Us!

Subscribe to our newsletter and never miss our latest news, podcasts etc..

Zero spam, Unsubscribe at any time.

Removed from reading list

Undo
Go to mobile version
Welcome Back!

Sign in to your account

Register Lost your password?